Archive | February 20th, 2011

Analyzing Patch and the need for hyperlocal news

Posted by Brian Manzullo at February 20, 2011

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Marcia Parker, the West Coast editorial director of Aol/Patch Media, came to speak in last week’s “Must See Monday” series at Arizona State University’s Cronkite school. She was there to discuss hyperlocal content in a digital world, which essentially sums up the endeavors of Patch, a multi-million-dollar venture by Aol to bring hyperlocal news sites [...]

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