Comments on: Day 1 of redesigning cm-life.com: Organizing for simplicity http://www.brianmanzullo.com/2009/07/day-1-of-redesigning-cm-life-com-organizing-for-simplicity/ JOURNALISM, NEW MEDIA, SPORTS AND MORE Wed, 25 Aug 2010 17:35:00 -0500 http://wordpress.org/?v=2.8 hourly 1 By: Brian Manzullo http://www.brianmanzullo.com/2009/07/day-1-of-redesigning-cm-life-com-organizing-for-simplicity/comment-page-1/#comment-26 Brian Manzullo Fri, 31 Jul 2009 15:29:17 +0000 http://www.brianmanzullo.com/?p=419#comment-26 Jessica, Matt, Thanks for the thoughts. My eye, personally goes straight to CM-LIFE, but 1) the ".com could use a bit of a lighter touch, and b) Maybe I'm just weird. I don't know. I'm also going to make the overall font larger and the bottom text readable. "24-hour" could cut, for sure. Really, though, you have to see the logo in action. And you will very soon, I hope. Part of choosing the font was how it plays on the page itself, and it plays extremely well. We'll see though. I'm not going to just ignore everybody and leave it the way it is. Thanks again! Jessica, Matt,

Thanks for the thoughts. My eye, personally goes straight to CM-LIFE, but 1) the “.com could use a bit of a lighter touch, and b) Maybe I’m just weird. I don’t know.

I’m also going to make the overall font larger and the bottom text readable. “24-hour” could cut, for sure. Really, though, you have to see the logo in action. And you will very soon, I hope.

Part of choosing the font was how it plays on the page itself, and it plays extremely well. We’ll see though. I’m not going to just ignore everybody and leave it the way it is.

Thanks again!

]]> By: Jessica http://www.brianmanzullo.com/2009/07/day-1-of-redesigning-cm-life-com-organizing-for-simplicity/comment-page-1/#comment-25 Jessica Fri, 31 Jul 2009 14:58:12 +0000 http://www.brianmanzullo.com/?p=419#comment-25 Brian, I applaud your effort on taking on such an tremendous task - the logo is a great start. I understand your theme of simplicity but I'm afraid it doesn't stand out enough, that it doesn't regard that command and presence to hold the top of a webpage. My concern also lies with the spacing between the "CM-LIFE" and the ".com" and subsequent spacing between the entirety of "CM-LIFE.com" and the underlying slogan. Maybe its too much space creating too much separation. Lastly I'm not too enthusiastic about the font choice. Apparent perhaps because it doesn't command enough space but particularly the ".com" and underlying slogan reminds me of a relic old-aged computer font. However, and again, I do applaud you for taking on this effort and can't say enough its a great start. I measly through my comments in to the preverbal ring because you stated seeking input. Try throwing this concept/logo design challenge at your designers and see what they come up with, maybe together, or inspired by one of their concepts, you can come up with something spectacular. As always, good job and keep up the great work! Brian,
I applaud your effort on taking on such an tremendous task – the logo is a great start. I understand your theme of simplicity but I’m afraid it doesn’t stand out enough, that it doesn’t regard that command and presence to hold the top of a webpage. My concern also lies with the spacing between the “CM-LIFE” and the “.com” and subsequent spacing between the entirety of “CM-LIFE.com” and the underlying slogan. Maybe its too much space creating too much separation. Lastly I’m not too enthusiastic about the font choice. Apparent perhaps because it doesn’t command enough space but particularly the “.com” and underlying slogan reminds me of a relic old-aged computer font. However, and again, I do applaud you for taking on this effort and can’t say enough its a great start. I measly through my comments in to the preverbal ring because you stated seeking input. Try throwing this concept/logo design challenge at your designers and see what they come up with, maybe together, or inspired by one of their concepts, you can come up with something spectacular. As always, good job and keep up the great work!

]]> By: Todd http://www.brianmanzullo.com/2009/07/day-1-of-redesigning-cm-life-com-organizing-for-simplicity/comment-page-1/#comment-24 Todd Fri, 31 Jul 2009 06:16:02 +0000 http://www.brianmanzullo.com/?p=419#comment-24 Best of luck Brian! Best of luck Brian!

]]> By: Matthew Stephens http://www.brianmanzullo.com/2009/07/day-1-of-redesigning-cm-life-com-organizing-for-simplicity/comment-page-1/#comment-23 Matthew Stephens Fri, 31 Jul 2009 05:10:32 +0000 http://www.brianmanzullo.com/?p=419#comment-23 The problem with the logo is my eye goes straight to the .com. I personally think the cm-life needs to be a thicker heavier font. I do like the maroon choice, but the the "Independent voice" font is leaded to closely together. It looks weird that it runs past the cm-life.com on the bottom. Maybe if you flipped it on top. You can also make it shorter by cutting just saying, "The independent voice of Central Michigan University." Adding 24 hours to me is redundant and cheesy in my opinion. I really think you should talk to Dawn and the ad designers and collaborate with them. You really have a good start, but I don't think it's the final product. Something I learned from a really great designer is to get the paper dirty and get every cliche' out of the way. Then totally start over, because your first 10 ideas are normally unoriginal and have been done before. The problem with the logo is my eye goes straight to the .com. I personally think the cm-life needs to be a thicker heavier font.

I do like the maroon choice, but the the “Independent voice” font is leaded to closely together. It looks weird that it runs past the cm-life.com on the bottom. Maybe if you flipped it on top.

You can also make it shorter by cutting just saying, “The independent voice of Central Michigan University.” Adding 24 hours to me is redundant and cheesy in my opinion.

I really think you should talk to Dawn and the ad designers and collaborate with them. You really have a good start, but I don’t think it’s the final product.

Something I learned from a really great designer is to get the paper dirty and get every cliche’ out of the way. Then totally start over, because your first 10 ideas are normally unoriginal and have been done before.

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